Fred Segal is taking retail to the next level. On Saturday they will open their doors to a 10,000-square-foot store at the new SLS Las Vegas hotel. This is the company’s first move outside its home state and also the first time a brand takes up an entire retail space at a major hotel. Titled The Fred Segal Collective, it will offer customers/guests seven individual stores: She, He, Jeans, Shoes, Jewels, Play and Goods. The store will feature designers like Diane von Furstenberg and Tom Ford as well as many up-and-coming designer brands.