DKNY's New Flatiron Concept Shop In NYC


DKNY‘s first concept shop just opened in New York City’s Flatiron district. The store features the brand’s most popular pieces. The shop has an intimate boutique feeling and is stocked with must-haves for the city girl, styles from the runway, tons of denim, and DKNY pure.
The collection at the shop is urban casual and features washed cottons, leather inserts, and fabrics infused with stretch for fit. The color palette is neutral, featuring shades of gray, stone, and black. DKNY pure, known for its classic styling, and a selection of DKNY jeans and accessories complement the urban lifestyle of the customer at the concept shop. The intimate 2,000 square foot concept shop complements its surroundings by featuring an industrial aesthetic with exposed brick walls and modern furnishings.
The DKNY Concept Shop is located at 168 Fifth Ave between 21st and 22nd Street and the hours of operation are Mon–Sat 10am–8pm and Sun 11am–7pm.


-Claire Mykrantz
Images: DKNY

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