Today's Fashion Headlines: Farfetch Debuts Campaign, Gucci MFW Update, Marco Zanini & Pucci Rumors

Farfetch’s Debut Ad Campaign Online boutique Farfetch is launching its first ad campaign. It consists of print, digital and outdoor ads with images shot only from the back, with no faces or labels. Titled “Unfollow,” the campaign features the slogan “300 boutiques, 1 address” and will debut in the March issues of magazines. Farfetch is …

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Designer News. Marco Zanini New Designer at Rochas

The rumors were true. Marco Zanini has been appointed the new creative director at the recently resurrected house of Rochas. According to WWD, SpA president Franco Penè said the revamped brand will be anything but a “bonfire of the vanities.” “We’re not looking to generate editorial hype, because we’re thinking of a sensibly priced luxury …

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