American Apparel Tries the "Next Big Thing"

So, what’s the latest stunt contest from our favorite retailer?! American Apparel has launched a search for “The Next Big Thing,” i.e. the newest search for the next plus-size model.Ummm, what? You mean all those skinny, half-naked models aren’t the key demographics for Mr. Dov Charney?! Read a little sample from what their website: Think …

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American Apparel Ads Changed, Still Raunchy

American Apparel has decided to change up a few things in their advertising department but apparently, keeping models clothed is still not an option. The new ads debuted on the back of this week's Village Voice. This is the best of what we could show here. Now that the models are drawings, Charney probably figured …

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Bad Judgement Du Jour. Say No to Scrunchies!

Is American Apparel trying to reestablish it's reputation following that messy Woody Allen lawsuit? If so, here's a tip for their marketing team: scrunchies are not the way back into our hearts! The basic separates apparel company just launched a new campaign featuring the accessory in an attempt to revitalize their hype. They are currently …

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