New Beauty Obsession: Estée Lauder's New Double Wear Stay-in-Place Flawless Wear Concealer SPF10

 
I only recently jumped on the Yves Saint Laurent Touche Éclat Radiant Touch bandwagon for covering what ails me under my eyes, so getting me try something new when it comes to concealer is obviously hard. However, I must admit…Estée Lauder’s New Double Wear Stay-in-Place Flawless Wear Concealer SPF10 is stiff competition!
They claim this latest addition to Estée Lauder’s popular, high performance Double Wear Makeup franchise stays in place and I can attest, it does! This new and improved concealer formula not only delivers  longwear, but also features a natural satin finish you will love as much as I do! Infused with mineral-derived ingredients that are suitable for all skin types, this exceptionally lightweight cream concealer immediately reduces the appearance of lines and imperfections, creating a perfected look of flawless skin that lasts all day. With the Double Wear promise of up to 15 hours of longwearing, stay-in-place coverage, New Double Wear Stay-in-Place Flawless Wear Concealer SPF10 is water, sweat, humidity and
transfer-resistant, to help prevent it from slipping, sliding or melting away during your busy day and lasts throughout the evening.
I’m not sure how they do it, but Double Wear Stay-in-Place Flawless Wear Concealer SPF10 is available in a range of 10 shades so there is bound to be one that suits your skin tone. Better yet, it’s almost half the price of YSL’s Touche Éclat!
Estée Lauder NEW Double Wear Stay-in-Place Flawless Wear Concealer SPF 10, $22
– Lauren Dimet Waters
FTC Disclosure: Sample provided for review.
To apply, simply dot concealer over the desired area and use your finger to pat and blend. Alternatively, use
Estee Lauder’s Concealer Brush by applying concealer first to the back of the hand and then using the brush to
apply product to the desired area. Pair with Double Wear Stay-in-Place Makeup SPF 10 and/or Double Wear
Stay-in-Place Powder Makeup SPF 10 for the perfect complete face look. When desired, quickly and easily
remove the concealer with Estée Lauder’s Take it Away Longwear Makeup Remover Towelettes.
Suggested Retail Price for Double Wear Stay-in-Place Flawless Wear Concealer SPF 10 is $22.00.
Availability: NEW Double Wear Stay-in-Place Flawless Wear Concealer SPF 10 will be available at Estée
Lauder counters nationwide, www.esteelauder.com and major international airports beginning in September
2011.

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