Benefit Cosmetics Primp Mobile Rolled In To Chicago

Benifit_Prim_Mobile_Chicago_
Benefit Cosmetics kicked off their #PrimpMyBrows campaign in New York City last month with a full day of free brow services courtesy of their brand new Primp Mobile. Yesterday the Primp Mobile made its way to Chicago’s Pioneer Court. You may have noticed the bright pink trailer with women lined up all day at 401 North Michigan Avenue. Chicago actually won the contest to get the Primp Mobile to stop in our town. The women of Chicago are smart! They know Benefit does brows right and has fantastic (and oh-so-fun) beauty products, too!
Windy city “Benebabes” received free brow services, goodies and makeup touch-ups. I simply had to stop by for a free brow service and I was thrilled to get advice from Benefit brow shaper Susan.  She recommended Benefit gimme brow brow-volumizing fiber gel (which I know and love) and Benefit speed brow quick-set brow gel to help me tame my unruly brows. Then Alex touched up my makeup using Benefit boi-ing industrial-strength concealer along with a light dusting of powder. Who could ask for a better day?

Benefit_Chicago_Inside-The-Prim-mobile
Brow shaping Inside the Benefit Primp Mobile

Benefit_Chicago_touch-up-photo
Time for touch-up makeup!

Benefit_Chicago_New-Brows
I’m mugging for photos with Benefit Makeup Artist Alex.

Visit Benefit Cosmetics
– Carol Calacci
Photos: Second City Style
 
 
 

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.