Today's Fashion Headlines: Stacy Martin Fronts Miu Miu Fragrance Ads, Mr. Brainwash + Sunglass Hut, Fendi's Roman Headquarters

Miu Miu Taps Actress Stacy Martin To Front Its First Fragrance Ads
Miu Miu’s debut fragrance will be out this September, and they’ve already revealed the yet-t0-be-named perfume’s campaign gal. Actress Stacy Martin will star in the ads, following her turn in Miu Miu’s Fall 2014 campaign. Martin starred in last year’s titillating Nymphomaniac, and for her first Miu Miu campaign, she was shot by Steven Meisel. Why was Martin the right gal for the gig? “Her artistic rigor and iconoclastic spirit align perfectly with the woman Miuccia Prada envisions for the brand: at once refined and rebellious, but above all, fearless,” according to a release. Stay tuned for the scent’s name…
Mr. Brainwash Collaborates With Sunglass Hut
Mr. Brainwash, a.k.a. Thierry Guetta a.k.a. MBW, the street artist and filmmaker who made a name for himself in Banksy‘s 2010 acclaimed documentary Exit Through The Gift Shop, has teamed up with Sunglass Hut for their Sunglass Artist Series. The series produces collaborations annually in limited additions. The latest Mr. Brainwash collab will be limited to 250 unique, paint-splattered Ray-Ban wayfarers and aviators. The sunglasses will be sold exclusively at Sunglass Hut’s Soho flagship on 496 Broadway. A pop-up shop will be created in the back of the shop, allowing users into “the mind” and world of Mr. Brainwash through a mock studio that will last for four months starting on May 15th.
Fendi’s New Roman Headquarters
As it prepares to celebrate its 90th anniversary, Fendi is fusing its image with a beloved symbol of Rome—and it’s an impressive and imposing one at that: the Palazzo della Civiltà Italiana. The project to transform the 75-year-old, never-occupied structure, which features six stories of symmetrical arches and is nicknamed “the Square Colosseum,” into new corporate headquarters for Fendi’s 450 employees was spearheaded by chairman and chief executive officer Pietro Beccari. At Palazzo Fendi on Via Condotti in central Rome, the former offices will most likely be converted into a center of cultural interest and the flagship is slated to expand onto a third level that will include a space dedicated to VIP customers.
– Selicia A. Walker
Source & Photo: WWD

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