American Apparel Tries the "Next Big Thing"

So, what’s the latest stunt contest from our favorite retailer?! American Apparel has launched a search for “The Next Big Thing,” i.e. the newest search for the next plus-size model.Ummm, what? You mean all those skinny, half-naked models aren’t the key demographics for Mr. Dov Charney?! Read a little sample from what their website: Think …

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