M.A.C does it again! Introducing its new 'Opulash' Mascara, which promises to deliver the look of big, fat, and outrageously enviable lashes? No primer necessary (gasp)? Retailed at $14, it'll be interesting to see who wins the century-old mascara war. Has Lancôme’s Definicils finally met its match, or will they continue on a merciless winning streak? Second City Style thinks the verdict is …
OK, admittedly we felt guilt-ed into doing an Earth Day Eco-Chic post. After attending a Twitter Party at the Robert Verdi Lounge last night where the theme was sustainability I realized, I need to do a lot more to reduce my carbon footprint. At the very least, get more edumacated. So in keeping …
Pantene, lustrous hair care, introduces its first national reality hair star contest! From April 2 -18th, women will have the opportunity to tell viewers why they should be selected to be the first ever reality hair star for Pantene products! One woman will be selected to appear in a national advertising spot, alongside current Pantene …
Maybelline New York, the Official Makeup Sponsor for Mercedes-Benz Fashion Week Fall 2010, created looks for this year's hottest shows. From Vivenne Tam to Tracy Reese, Maybelline New York gave models picture perfect skin, lush lashes, and bold lips. Here are looks Key Artist Charlotte Willer and Maybelline's Artist created from the first …
MAC Cosmetics invited us backstage before the Milly show to check out the color story when it came to the makeup. We also got a sneak peek at hair and nails and are all too happy to share them with you. Personally I don't really like going backstage before a show. I feel like …
